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What happens when Google Ads spend exceeds $5,000 per month?

By Logen DoielUpdated Published

Quick answer

Above $5,000 of monthly ad spend, management changes from the flat $1,500 to a $1,000 base fee plus 10% of total monthly ad spend. For example, at $8,000 of spend the management fee is $1,800. Ad spend is still paid directly to Google.

The full answer

Larger budgets usually mean more campaigns, more areas and more services to manage, so the fee scales with the work.

Management fee examples
Monthly ad spendManagement fee
$3,000$1,500
$5,000$1,500
$6,000$1,600
$8,000$1,800
$10,000$2,000

Try your own number in the fee calculator on the pricing page.

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Logen Doiel, Founder, Polyurea Marketing

About the author

Logen Doiel · Founder, Polyurea Marketing

Logen Doiel founded Polyurea Marketing to give concrete coating contractors one connected customer-acquisition system instead of a pile of disconnected vendors. He builds and manages the websites, Google Ads, organic search and lead tracking behind the ArmorShield Concrete Coatings case study. Polyurea Marketing is a specialized brand of Tech Turtle Marketing LLC.

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